A webinar providing an overview of the marketing process for small business, as well as a close look at all elements of a marketing plan. Marketing is the driver of revenue growth and an imperative for small business success. Topics include the traditional four "P's" of marketing Product, Place, Promotion, and Price as well as three new "P's" with special application to small businesses Positioning, People, and Planning.

409 3rd St., SW Washington, DC 20416

Not available